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B2B growth marketing strategy in 2026 What actually works

S2 // Ep1

28 min 30 sec

New

The Impact Amplified Show

B2B growth marketing strategy in 2026: What actually works

In this episode, Lara Daniel, Growth Marketing Leader at Seequent, breaks down how to build a B2B growth strategy that earns trust at the leadership level: by tying marketing to revenue, staying disciplined with priorities, and approaching AI with measurable intent. Walk away with a clearer way to prove ROI, secure executive buy-in, and focus your team on the work that actually moves the business.

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